junction iPad App – Multimedia Lifestyle To Go

Battery power, hybrid drive systems and lightweight technology: These are the top trends at the IAA in Frankfurt commencing today. In its third edition, junction casts a glance into the future, where cars communicate with their drivers via multimedia. The English-language app for digital marketing and lifestyle is now available free for download on the AppStore.

Batman’s high-tech machine the Batmobile, is no longer a mere fantasy product. Just in time for the Frankfurt Auto Show IAA, junction, the iPad app from the german publisher Werben & Verkaufen GmbH, takes a look into the sketchbooks of international carmakers to discover ideas like Connected Drive – a radical concept for car and driver.

Multimedia Lifestyle to go is the concept of the digital nomad. Both billionaires like Karstadt investor Nicolas Berggruen and normal people such as Christine Gilbert have something in common – they all travel light. Smartphone, Laptop and a Paypal account are sufficient to manage businesses from anywhere in the world. Even companies like IBM are using telecommuting technologies and saving millions in travel costs.

The impact that a digital existence has on everyday life and relationships is being discussed by junction via Facebook and Twitter. Your opinion and polls on specific topics within the junction community are now included in the magazine App. “We want the dialogue with our readers be lively and are looking forward to an active participation in the ongoing development of junction,” says Martin Korosec, Managing Director Werben & Verkaufen GmbH.

The current edition is now available for free in the AppStore. Other topics include the trends at the IFA, iPad vs. Newspapers and wine as a worthwhile investment.

About junction:
junction, the new english language iPad only App from the publisher Werben & Verkaufen GmbH, offers readers a unique synergy of sophisticated content in a monthly eMagazine plus realtime information from the (social)web. The option to personalise all information within junction according to ones own taste makes junction a must have for dealing with the digital flood of information on business trends, technological developments and lifestyle. Besides the content and functional components, junction distinguishes itself through its innovative features, technical effects and add-ons. junction is aimed at business professionals worldwide who enjoy discovering new trends.

About the publisher Werben & Verkaufen GmbH: Werben & Verkaufen GmbH is Germany‘s leading publishing house for the segment marketing and communications business. Alongside the main title „Werben & Verkaufen“, a weekly must read for business people in marketing, media and advertising, and „Kontakter“ the news-beat of the communications business, Werben & Verkaufen also hosts the corresponding websites, digital services and events departments. Since July 2011 the publishers also offer the English language, international iPad only app “junction”, targeted at business and online professionals. For more information go to:

Filed Under: Mobile PRwire